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Designing a trade show exhibit that effectively covers your company's marketing objectives is a big undertaking. You can help make every trade show appearance go more smoothly and plan your budgets more accurately by thinking about whether or not the exhibit you want will require professional installation for trade show events. Are you hoping for an exhibit your booth team can transport and set up on their own? Be aware that there is more to consider here than whether or not your team is capable of the job; municipal and venue regulations may restrict your options, and you're going to want to make your decisions with full knowledge of the future costs your trade show exhibit design may require.
DIY Trade Show Installation
· If your marketing plans are built around having your own team transporting and setting your display booth up, you'll want to work with portable display materials that offer tool-free set-up, and don't require using a ladder. Some venues will allow exhibitors to do simple electrical installations like plugging in their own light fixtures, while others will not. Fewer venues will allow exhibitors to run their own cable for multimedia displays, so even if your display is all made from portable components, you may be required to hire a contractor for some "finishing touches."Mandatory I&D
· Most trade show venues in the U.S. require that any exhibit installation using tools or ladders be done by certified installers. Any kind of ceiling-suspended displays will require professional installation. In addition, many venues will restrict exhibitors' access to bring their display material in by themselves. At some venues, you may be allowed to use a two-wheeled dolly or cart to carry materials to your booth, but the number of trips you're allowed to make may be limited. Learn what restrictions exist for the specific venues where you plan to exhibit, so you can book needed services (probably at lower rates) instead of having to make emergency calls to cover a shortfall you didn't know you'd have.I&D Supervision
· Certain counties, cities, and venues require that exhibitors use only union labor provided by a General Services Contractor (GSC). In these cases, exhibitors have no choice but to hire those laborers. If you find yourself in this position, consider hiring your own contractor to supervise the I&D labor provided by the show's GSC. These laborers are accountable to the GSC and the show organizers, but have little interest in accomplishing your specific goals. When you hire I&D supervision, you're ensuring that you've got an active advocate for your interests on the floor, making sure things are done they way you need and want them done. Hiring I&D supervision through the trade show house that provides your exhibit equipment adds the advantage of having someone on hand throughout the installation process who is familiar with every piece of gear being used, and they can help ensure that your exhibit is built correctly and as efficiently as possible.from IGE https://www.igegroup.com/blog/will-your-exhibit-need-professional-installation-for-trade-show-events
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